Shute & Merchant
once located at the Head of the Harbor in Gloucester Massachusetts

Gloucester Harbor
codfish-leftcodfish-right

Gorton-Pew Fisheries Company



part of the Gorton-Pew plants - 1923

One of the many plants operated by Gorton-Pew was depicted in this 1923 postcard.

The original four firms that merged to form Gorton-Pew were joined but Shute & Merchant in 1907. The following firms were purchased over the next decade: the Wm. F. Moore Company in 1914 and Cunningham & Thompson and George Perkins & Son in 1917. By 1918 additional businesses with services related to the fish industry had been purchased by Gorton-Pew, and those included the Gorton-Pew Vessel Company, the Fort Wharf Company, the B. S. Snow Company in Boston, the Cape Fish Company, the Maine Fisheries Company, the Fishermen's Net & Twine Company, Merchants Box & Cooperage, the J. Arthur Woodbury Company, the Russia Cement Company, the Rocky Neck Marine Railway, the Gloucester Cold Storage and Warehouse Company and the Master Mariners Towboat Company.

(more about the Gorton-Pew Company can be found in the advertising section)


Slight changes were made to the new billhead graphic for the Gorton-Pew fisheries from 1906 to 1908. They continued to use the ship's wheel and codfish as their main trademark, but also reminded people of the original four firms that had formed into the new entity.

The puchaser in 1908 was a long time client of Shute & Merchant. C.L. Clark had been purchasing fish products from Shute & Merchant from 1893 through 1907.


1906 & 1908 billhead graphics

Shute & Merchant 2016